Website: Company / Audience Info :
Describe your company:
What services do you provide.Please list each service and/or all products you offer:
How long have you been in business?
What makes you better than your competition:
List any online competitors and their website address:
What is your company slogan:
Who is your target audience: (please describe in detail what your ideal client is like, what are they looking for, why are they interested in your business, their personality)
Where is your target market located?
What will they use your site for:
How do you currently attract new customers:
What are your company colors, branding guidelines, fonts:
If someone were searching for your product/service, what types of search terms (single words or phrases) might they use? Please list all the possible search terms you can think of. New Website Goals:
What is the primary purpose of your site? (share information, leads, sales)
Why do you need a new website? Or web redesign?:
If it’s a redesign. What is the current content you want to keep, and what you want to get rid of:
Describe any other goals for your website.
Will your new website sell products and accept payments? (If yes, please describe)
Will your visitors have an option to login?
Are there any additional features or capabilities that you would like for your new site to have?
What elements of your existing site do you like, and what do you not like?
What actions would you like a user to take when they visit your site (please list in order of importance)? For example: Call you Fill out a contact form Fill out a quote form Sign up for your mailing list Search for information Purchase a product(s) PROJECT INFO :
Is there any specific theme/feel you want incorporated into your website:
What colors were you looking to incorporate into the design?
Any colors you do not want in your web design:
What is the contact email, address, phone, and any other contact info you wish to put on your contact pages:
Will your site have a store/shop:
Anything else you wish to share?:
Is there anything you absolutely don’t want in your site? CONTENT:
How many pages will your new website be?
Do you have all the content (text, info, articles, copy) available for your pages:
Do you have someone that can help with content?
Do you have ownership of all images for the site, or will you require purchasing stock Photography?
Do you have videos you’d like incorporated into the site?
Will you publish a blog on the site? DESIGN :
Do you have brand guidelines, logo(s), and brand colors to incorporate into the site?
Will you need us to design you a logo:
Please provide 3 examples of websites you like, and describe why: TECHNICAL :
What is your current domain or URL?
Did you already purchase a domain? If yes, who with: (we will need access to that account later on)
Where is your current site hosted?
Why do you use your current host? Marketing the site:
How do people find out about your business right now?
Have you thought about how you're going to market this site?
Do you use an email marketing service that you’d like integrated? (Mailchimp, Constant Contact, etc.)
Will you want to build your mailing list and use it for advertising & newsletters?
Will you want printed materials (business cards, catalogues, adverts, etc.) produced as well? MAINTENANCE:
Will you need monthly maintenance and updates after launch?
What sections of the site that will need regular updating after launch?
Would you like to be able to do most of the updating yourself?
Are there any features/pages that you don’t need now but may want in the future? Please be as specific and future thinking as possible. PROJECT MANAGEMENT:
Who will be the point person for this project, and who will provide approvals? Please provide their contact information.
Please list the person who has final approval on all aspects of this project: SOCIAL MEDIA: Do you wish to incorporate your social media accounts into your website? Please provide the usernames:
Other: What are some pages you will need for your site? Here are some example..:
What actions would you like a user to take when they visit your site (please list in order of importance)? For example: About Home Contact Info Faq Locations Archives Testimonials Services Links Resources News Client List